KG4CGC
11-03-2011, 05:27 PM
I payed a visit to my local Radio Shack in search of parts and to check up on their compliment of kits.
Well, without even given it chance, they are not bringing in any more kits and once the ones on the shelf are sold, that's it. Without even giving it a chance or even informing the public that they even had kits, the top (b)rass is pulling the plug and parts will be soon to follow.
You know, I figured they would slowly expand the kits available and into bigger lines of kits and possibly become a national distributor for MFJ. Instead, the are getting as far away from radio as they possibly can and the word ''radio'' from the name and will soon officially become "The Shack."
Late last June I was informed by the sales associate that RS was getting back to their roots, now, in a move that is sure to put them back where they were when they were trying to compete with Best Buy, less than 4 months after the last decision, they are going to a default plan of failure.
Take note RS executives, releasing kits in the Summer and not waiting to see what the Winter sales do AND not expanding the line to include kits adults would purchase for themselves is a very bad mistake and if you are listening to your marketing gurus, well, they're just not in touch with reality. People built kits in the FALL and WINTER to a much greater degree than they do in the Summer months when people tend to spend time ... OUTSIDE.
To be sure, I will check back at, The Shack one more time before declaring them a dead zone to the hobby and amateur community. To be sure, the decision to completely discontinue carrying amateur accessories is beyond failure in my opinion.
Well, without even given it chance, they are not bringing in any more kits and once the ones on the shelf are sold, that's it. Without even giving it a chance or even informing the public that they even had kits, the top (b)rass is pulling the plug and parts will be soon to follow.
You know, I figured they would slowly expand the kits available and into bigger lines of kits and possibly become a national distributor for MFJ. Instead, the are getting as far away from radio as they possibly can and the word ''radio'' from the name and will soon officially become "The Shack."
Late last June I was informed by the sales associate that RS was getting back to their roots, now, in a move that is sure to put them back where they were when they were trying to compete with Best Buy, less than 4 months after the last decision, they are going to a default plan of failure.
Take note RS executives, releasing kits in the Summer and not waiting to see what the Winter sales do AND not expanding the line to include kits adults would purchase for themselves is a very bad mistake and if you are listening to your marketing gurus, well, they're just not in touch with reality. People built kits in the FALL and WINTER to a much greater degree than they do in the Summer months when people tend to spend time ... OUTSIDE.
To be sure, I will check back at, The Shack one more time before declaring them a dead zone to the hobby and amateur community. To be sure, the decision to completely discontinue carrying amateur accessories is beyond failure in my opinion.